Recently I had the honor of speaking at the 140 Brands Conference in New York. The concept for the conference was the Humanization of Brands. It was incredible to speak in the company of such great people and fantastic brands.
Having purchased this company 2 ½ years ago I’ve been wrestling with how to humanize Help We’ve Got Kids as we continue to grow. I was initially reluctant to put myself out there but I knew how important it was so I slowly started coming out from behind the avatars and to become the face of Help We’ve Got Kids. In this digital age where it’s easy to hide behind screens, I knew we couldn’t do that at Help. It may be scary and we may make mistakes, but we stand behind our values and you’ll always know where to find us.
Here’s the presentation I gave: